photo by Gabriel Pecot

Article by Sabine Cray

Exit polls. Ever wonder how they work? Professor Brian Schaffner (political science) is an expert on survey research, a regular contributor to Pollster.com, and has made it his business to lead 17 students in his class, Political Polling and Survey Research, through the process of developing, conducting and analyzing an exit poll of voters during the 2010 election.

Associate Professor of Political Science, Brian Schaffner contributes to the growing discussion over polling in the United States. Due to a steady decline in the use of traditional land line phones, pollsters no longer acquire an accurate data set representing an appropriate cross-section of the American electorate.